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August 14, 2023

Meta Ads

From Meta - How to create a Meta Ad

You can create an ad for multiple platforms in Meta Business Suite. This can help you reach more customers and reach your business goals.

There are different types of ads on Facebook. This article will explain how to create an ad in Meta Business Suite. To use existing content to create an ad, you can try boosting a post.

#128: The 2nd Step For Fewer Refunds Is…

The 2nd essential step for fewer refunds is care checkpoints.

These are your re-exams, re-Xrays, or any other objective tests you may do in chiropractic—for example, posture exams, scans, orthopedic tests, whatever tests you use.

These have two beneficial functions number one, progress with care.

#127: The 1st Step For Fewer Refunds

I don't know if you have be told this, but clients have told me that their old coach taught patients quit because they are bored.

I'm afraid I have to disagree.

I think the #1 reason patients quit is they are frustrated.

They are frustrated because there is no progression of care.

You keep making the same adjustment.

For the patients who are getting gradual improvement, this can be fine, but for those who are no better or were quick to respond, they will think you are just going through the motion to make money.

#126: You Can’t Be Great At Everything, So…

If you have no competition and supply and demand are in your favor, that can work.

However, in a competitive market, you are going to struggle.

It would be best if you decided on a couple of skills that you will do at an elite level and become great at those.

Then create a team that supports you.

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February 15, 2022

#125. 3 Reasons You Haven’t Created A Team

One of the most significant problems I see in our profession is Doc's (Practice Owner's) struggle to create a team.

If you don't have a strong team, you can't create freedom.

You can still do well financially, but freedom and burnout will always be issues.

Creating a team is one of my greatest strengths and is where I have been making my most significant contribution to the profession and at the training.

There are 3 actions I have seen over the years that consistently prevent docs from creating a quality team.

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